BrandForge’s AI assistant · WhatsApp

Say what you need. Fire AI does it.

Fire AI is BrandForge’s AI assistant, right in WhatsApp. It cuts vertical reels from your clips and makes changes to the website we built and host for you, requested in plain words. It currently works in Romanian.

€10/ month
through 31 December 2026
Currently unavailable

Reel edits and website changes are only for BrandForge clients who have been given access. We are not activating new access at the moment.

Fire AIonline

Dă-mi un reel din ultimele 5 video-uri

Dorești să fac un reel din 5 materiale?

Da

Perfect, încep montajul. Îți trimit video-ul aici când e gata.

Frame from the reel “Începuturile BrandForge”, with subtitles; people are blurred▶ Începuturile BrandForge

CLIPS → REEL

What it does today

One message. One “Da”. Done.

01

Reels from your clips

Send clips and photos on WhatsApp and ask, for example, for a reel from your last 5 clips. Fire AI tells you how many items it will use and waits for your “Da” (yes). You get a vertical (9:16) video with subtitles, levelled sound, an opening title and transitions in your company’s identity, plus a caption for social media. It usually takes a few minutes. Reels can include product photos too.

02

Website changes

On websites built and hosted by BrandForge, you ask for the change in plain words: copy, blog articles sent as a Word document, documents. Fire AI always asks first and does nothing without a “Da”. On some sites you get a preview link first. “Revino la situația anterioară” undoes the last change.

03

Answers about BrandForge

Anyone who writes gets answers to questions about BrandForge. If it cannot help, or you ask to speak to a colleague, the conversation goes to a person.

Real conversations

What it looks like on WhatsApp.

The messages below come from real conversations that led to published changes, shown in the original Romanian. We shortened them and replaced the website names.

Fire AIonline

Vreau să fac o modificare pe site. Pe pagina de plată este un text sub donație: Donația lunară se poate anula oricând printr-un mesaj către noi. Vreau să modificăm în: Donația lunară se poate anula sau modifica oricând printr-un mesaj către noi.

Dorești să modifici textul sub donație pe site-ul-tau.ro din "Donația lunară se poate anula oricând printr-un mesaj către noi" în "Donația lunară se poate anula sau modifica oricând printr-un mesaj către noi"?

Da

Mersi

Cu plăcere, dacă mai aveți întrebări despre BrandForge, sunt aici să vă ajut.

Real conversation with an animal adoption charity: a line under the donation form, changed on the site exactly as requested.
Fire AIonline

Salut! Adaugă asta:

📄 articol.docx

Dorești să public acest articol pe blogul de pe site-ul-tau.ro?

Da

Perfect, mă ocup acum. Îți scriu aici când e gata.

Previzualizarea pentru site-ul-tau.ro e gata: [link] … Răspunde „Da” ca s-o public sau „Nu” ca s-o anulez. Fără răspuns în 6 ore, o anulez.

Da

Perfect, pun modificarea pe site. Îți scriu aici când e publicată.

Gata, modificarea aprobată e acum pe site-ul-tau.ro (#8). … Site-ul se actualizează în câteva minute.

Real conversation, shortened, with a consultancy: a blog article sent as a Word document, then preview, approval and publishing.

Good to know

What it doesn’t do.

  • It doesn’t post for you: you receive the video and the caption and post them yourself.
  • It picks fragments by what is said in the clips, not by what is in the picture.
  • It doesn’t generate images, music or voices; transition music comes from you.
  • It doesn’t understand voice messages and doesn’t make calls. It works in Romanian.
  • It doesn’t give quotes or firm prices: a person confirms those in writing.

Conversations are kept for 30 days, clips and videos for 90 days. /sterge deletes the conversation and /clear, followed by /clear confirma, deletes the clips and videos. Details in the Terms, section 1.23 and the Privacy Policy.

See Fire AI in action ↗

Already a BrandForge client?

Message Fire AI on WhatsApp at +40 733 243 480. For new access the price is €10 a month through 31 December 2026; currently unavailable.

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